Kevin, one idea is to use another chat program on-the-side. EXAMPLE: Tell everyone that OOC is either in Skype text chat, or Google Hangouts voice chat, or Roll20 text chat, or some kind of Instant Messenger. In-Character text can be in the other place (like in Roll20 text, or in the voice place if you speak in-character). Additionally the chat-room has at least a few ways to modify the appearance of text, that helps set things apart. /me gives an orange background, centered text, and could be used for IC or OOC. /desc only works for the GM, and gives you a black bold centered Description text. **Bold** *Italics* For de-cluttering the Dice Rolls, many people like to use the In-Line Rolls . [[5d20+1]] Roll Templates are a new feature in the official site (formerly API only, maybe more extensible in the API version), look into those as well. Some other helpful features are --- nowadays you can open the chatroom on your Tablet / iPad or Android, and thus you can minimize the chat in the game table on your computer. Your campaign details page has a full screen Chat Archive to review the past. There is a feature to clear the entire chat if needed. Hope this helps you style your chat-room and bring your friends on board.