Yes, I'll be specific, to add. I was looking for a Bird Totem, and settled on a Pacific Northwest / Alaska style totem pole From The Web, with the appearance of wings and a beak at the top. With that in mind, a short study of totemic symbolism, I feel you could start with a modular pole-base-design and sequence it out to surely 10-12 totem types. Examples: Happy totem, scary totem, mad totem... in shapes of Bird, Bear, goblin/demon... possibly painted (colorful) and unpainted (wood/material) textures. That would give GM's some choices, for example if you had 2-3 tribes competing on a map (Bear Tribe, Bird Tribe), or if you had 2-3 meanings (celebration totem happy in the town center, protection totem scary at the gates of town).