One DM's opinion here. Capitalize [LFP] _______ (GAME NAME)_______(DATES/TIMES PLAYNG. Then in the body, just write up (a) now you plan to run the game, (b) what you expect the game party to look like, (c) who is invited? New gamers,? only experienced? Do you use discord or rely on the ever-buggy R20 sound? (d) are you expereinced? how many games have you ran as a DM/GM?. Most important, write like you normally do. That's the person the players will be talking to, so let them get to know you. Give them a link to the game, have material there at the game page telling folks about it, and that should be enough to hook 'em. It's up to you then to reel them in or cut bait. Cheers and good luck, and again, this is just one DM's opinion that's worked for him. - James.
