I have to say that I'm surprised and a little confused to see so many people co-ordinating game times using EST— Eastern Standard Time —because I'm pretty sure that it's been EDT in the North American Eastern Time Zone since March. And if you're planning a campaign that might run on past November surely the most convenient thing to do would be to schedule it using just plain <a href="http://en.wikipedia.org/wiki/Eastern_Time" Eastern Time and let the changes between EDT and EST keep the game in sync with your work and game schedules.
I'm trying to get up a campaign in which I will GM in the middle of the day for players in North America who will be playing in their evenings. My daylight saving (from October to April) will be totally out of synch with theirs. And so it's important to understand clearly whether people actually mean EST or ET.